Intro to Search Engine Optimization What is SEO? The most frequent questions for website owners relate to search engine optimization. Over the next few weeks, we wanted to take some time to give you a basic intro to SEO. We are going to break it down for you and...
The Google Glitch that Sent SEOs Scrambling
2020 has already thrown some massive curves our way, but in the digital world and the real one. After nearly a full year of COVID-19 pandemic chaos, Google decided it would be a swell time to put out a MASSIVE update that shifted the way the search engine analyzed...
Google Rankings 101: Your Guide to Getting in the Top 10
Consider this a Google Rankings guide for small business owners - the basics for improving your rank in 2020. Welcome to 2020, where the world is locked down and rankings matter. Okay, the majority of the world is slowly inching out of lock down, but masks are still...
Scaling UP: Why Small Businesses Need Digital Marketing in 2020
The landscape of marketing has been evolving steadily for the last two decades. Digital Marketing has become central to the success of any business. The nature of online marketing is perpetually changing. It's no wonder many small businesses are leveraging marketing...
Digital Marketing: Growing Your Business During a Pandemic
What can you do to keep your business growing during the Coronavirus outbreak? Months in to the COVID-19 Pandemic, small businesses are feeling the pinch of social distancing, isolation, and quarantine. While many are seeing dramatic loss of income, some others are...
Dealing with Negative Reviews Online
Receiving unfavorable online reviews is pretty much inevitable when you own a business. Bad reviews are always one of the hardest things to coach a small business owner through. Not only because of the way it affects the business, but also because of the effect it has...