On March 27, Google announced that they are offering $340 million worth of Google Ads credits to small- and medium-sized businesses (SMBs). What Are The Eligibility Requirements? Unlike Facebook, who announced their plans to give away $100 million in grants back on...
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The Latest on Facebook’s Small Business Grants Program
On March 17, 2020, Facebook announced that it will be offering a Small Business Grants Program, “to help the small business community weather the challenges related to the COVID-19 outbreak.” The program includes $100 million in cash grants and ad credits. The...
Dealing with Negative Reviews Online
Receiving unfavorable online reviews is pretty much inevitable when you own a business. Bad reviews are always one of the hardest things to coach a small business owner through. Not only because of the way it affects the business, but also because of the effect it has...
4 Simple Ways to Increase Organic Reach on Facebook
When looking to make the most of your social media presence, one of the main things you must focus on is increasing your organic reach on the most popular social media platform - Facebook. Organic reach is defined as the amount of people that see your posts for free,...
Organic Reach vs Paid Reach on Facebook
At UP Market Media, we talk a lot about reach. One of the ways to measure the success of a social media post is by analyzing the reach obtained. But there are two types of reach: organic and paid. What's the difference? Organic Reach Organic reach calculates how many...
Top 20 Directories Your Business Needs To Be Listed In Online
For local businesses, attracting new customers can be a major challenge. Yellow Pages, and other telephone books used to be a major source for customers to find your business. But times have definitely changed. Think about it - when was the last time YOU thumbed...