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ChatGPT, Google AI & Your Local Business
AI is shifting how people search, including right here in our community. These tools scan the internet for useful, trustworthy info, and if your business is well-represented online, you’re already a step ahead. What’s Changing and What’s Not: The way people search is...
Key Accounts That Every Business Owner Should Have Access To
As a savvy business owner, you want to set your company up for success! When it’s time to craft a compelling marketing strategy that will draw more eyes to your business, digital marketing is essential. The desire to make digital marketing easier for business owners...
Digital Marketing: How We Helped Transform a Client From a Kickstarter Campaign to an International Company
The Strategy It all began with a local business armed with branding guidelines, a logo, a basic brochure website, and a Facebook page, launching a Kickstarter Campaign to promote their products and raise funds for the company. Once the Kickstarter Campaign ended, the...
Google Ads: Advertiser Identity Verification Makes Ads More Trustworthy
Recently, Google has been having trouble keeping the reigns on ad integrity. So called "bad actors" have been attempting to misrepresent themselves and putting spam at the top of search queries through paid ads. The company is working on an effort to protect the...